Pitch Deck
Invest
Bondah.com
AI-Driven Financial Insights
LATE SEED-round: €2M for 19% stake
Problem
High costs prevent forex brokers, prop trading companies, and crypto exchanges from scaling and remaining profitable.
Key pain points for B2B clients:
Regulation and Software
Multi-fold increase in costs for licenses and trading platforms over 3 years.
Long entry into a new country
Local specialists and individuals are needed to establish brand presence.
Specialists
Analytics department costs €100-300K per year.
Localization
Analytics translations cost €100-200K annually.
Unsuccessful attempts to save
Manual content is scarce, and cheap AI like ChatGPT cannot write ready-made articles and mark up charts.
Solution
Bondah.com addresses the need for multilingual content and analytics without the expense of translators and local teams:
Scalable Generation
4–5M articles per month in 60 languages.
Specialized AI
AI model for financial markets with the option to conceal AI usage.
Low Cost
Cost significantly lower than translators. One article with a chart - €0.20.
Virtual Authors
2000+ virtual authors to enter any country with local personas.
10+ Types of Analytics
Technical analysis: wave theories, chaos theory, graphical analysis, price patterns, etc.
Unique Content for Each Client
Each B2B client can receive up to 100% unique articles for an additional fee.
Product
Main Product:
AI platform generates analytics and real-time trading signals in 60+ languages
API
Integration with existing systems
Desktop
Desktop application for traders allowing to copy trading ideas directly to MT5
iOS/Android
White label mobile applications for each broker.
Web
White label Web platform
Telegram channels
For autoposting trading ideas on behalf of a broker, educator, partner or thematic blogger.
Business Model
B2B SaaS
Subscription for analytics, signals, white-label
Contracts 6–24 months, LTV €10K+
B2C (chatbot)
freemium → subscription
Acquisition model through free functionality, similar to ChatGPT but with a specialized focus on generating financial content.
Secondary Products
1
CMS for broker website management
Fully functional content management system
2
Reputation marketing
Placement on rating sites
3
IB and partner generation for brokers
Attracting new partners and clients through influencers
Why Now
AI has become the standard in FinTech
The market is ready for AI solutions
Already 5+ paying clients
Proven market demand
Strong demand for new features
Clients are asking for functional expansion
Investments are needed for scaling
Ready for the next stage of growth
Traction
Company History
1
2018
Company Foundation
2
2019
First working prototype
3
2020
Freeze
Due to lack of investment and market unpreparedness
4
2023
Re-launch with AI focus
Amid strong demand from companies to replace employees with AI technologies.
5
2024
Released
Conducted first demonstrations, provided first demos, secured first contracts for several months.
6
2025
iOS, Android, and PC Application
Released
7
October 2025
Began late seed investment round
B2B Market (Primary)
€6.6M
SOM
ARR upon achieving goals
€18M
SAM
Serviceable Available Market
€60M
TAM
Total Addressable Market
Where TAM = 1000 brokers paying €5k per month for a license.
Where SAM = 300 brokers per month who genuinely need our solution for various reasons.
Where SOM = 110 clients with an average ARPU of €5000 EUR will ensure achieving €6.6M ARR.
B2C Market
€3.6M
SOM
ARR upon achieving goals
€57M
SAM
Available Addressable Market
€9.6B
TAM
Total Addressable Market
Where TAM = 80,000,000 traders worldwide across all markets, each paying 10 EUR per month
Where SAM = 480k traders, realistically attractable with current marketing budgets, generating €57.6M.
Where SOM = The first 30,000 clients will ensure €3.6M ARR achievement
Super-Competitors and their Valuation
or not competitors?
€45B
Bloomberg
€20B
Reuters/Refinitiv
€5.6B
Dow Jones
€3.9B
TradingView
Why do we exclude super-competitors from focus?
Not the main line of business
Analytical reviews, trading signals, and AI-related technologies account for less than 10% of total revenue.
Main source of revenue
  • Bloomberg Terminal
  • Sale of licensed exchange quotes
  • Widgets for brokers
  • News feeds, not analytics and trading signals
High cost of services
Services start from €10,000/month, actual offers for 2-4 positions can reach €20,000-60,000 per month, meaning this is a "combat" kit for a strong entry into a certain country, most likely only in English, for other languages you will need to hire translators.
Outdated business model
  • Lack of its own engine for AI market analytics
  • Materials mostly in English only
  • Outdated "classic" product presentation
Conclusion: For brokers, paying for these companies' solutions is too expensive (tens of thousands per month).
Real Competitors
Why these companies are competitors for us: monthly B2B subscriptions cost 5000-7000 EUR, much cheaper than the giants. They try to be more inventive and technological, but develop slowly and do not publicize their innovations.
Competitors. Current Market Shares (%)
Current ARR (€)
Bondah Market Share Growth Forecast
Current Position
Market Share: 0.46%
Current ARR: €120,000
Forecast for 2027
Market Share: 21.98%
Projected ARR: €7,260,000
Forecast for 2030
Market Share: 58.82%
Projected ARR: €36,810,000
Note: Market shares for 2027 and 2030 are calculated based on the assumption that competitors will not develop, or will develop slower than Bondah. This is quite realistic, as companies have very few updates year over year.
Market Share Forecast by End of 2027 (%)
Market Share Forecast for End of 2030 (%)
Current Position
Market Share: 0.49%
2027 Forecast
Market Share: 22.83%
2030 Forecast
Market Share: 60.01%
Total Market ARR:
€24.7M
Current
€31.8M
2027
€61.3M
2030
Justification for the €61.3M ARR market forecast by 2030
1. Number of brokerage companies worldwide
1000+ brokerage companies operate stably
€61.3M ÷ 1000 = €61,300 per year per company
2. Comparison with current costs
€61,300/year = €5,108/month per company
This is LOWER than current costs for:
  • Analysts (€100-300K/year)
  • Translators and localization
  • Content managers
  • Trading signals from providers
3. Forex market growth
  • Forex trading volume grows by 5-7% annually
  • Increase in the number of retail traders
  • Expansion into emerging markets
4. Digitalization and AI trends
  • Shift from manual labor to automation
  • Growing need for multilingual content
  • Competition forces brokers to improve service
5. Conservative estimate
  • Considers only the B2B segment
  • Does not include potential new products
  • Based on existing market needs
Competitor Comparison
How Bondah is already stronger than competitors?
Financial Investment Strategy
€2M → distribution according to actual needs for 2026 and 2027:
Salaries and HR(: €802k (35%)
Development, analytics, marketing, sales, and support teams.
Legal Support​:​ €100k (5%)
Company registration, licenses, compliance, and transaction support.
Marketing and Promotion: €420k (21%)
Channels: SEO, social media, SMM, content, influencers, and industry listings.
Software and Hardware: €148k (7%)
Infrastructure for product scaling: servers, licenses, software.
Employee Loyalty Programs:( €120k (6%)
Partner bonuses, customer promotions, retention incentives.
Reserve / 2027 Budget: €512k (26%)
Support growth and scaling: additional marketing funding, hiring and retaining key specialists, new sales channels.
Full cost breakdown available in Budget Details.
Visualization of Budget Distribution in %
Financial Forecast for Main Product
Taking into account Annex 1-5
Investor Commentary
Maximum B2B ARPU
€6,500 will be reached from Year 6 and maintained in Year 7.
B2B Client Base
Limited to 110, which reflects market capacity and the physical realities of customer service.
Investor's Share
19% will provide rapidly scalable profit growth, making the project attractive for investment.
Additional Profit
In reality, net profit could be 10-15% higher, considering secondary products in the direction of B2B marketing services.
Comment on Expense Structure
For the first two years, a significant portion of the budget is allocated to marketing and HR — our main challenge currently is zero brand awareness and a lack of resources. Therefore, in 2025–2026, we will actively invest in promotion, partnerships, and team building.
From the third year, expenses will be optimized due to economies of scale and process automation: the brand will already be established in the market, which will allow us to reduce the share of marketing costs and manage team headcount more flexibly.
Current Team
10 people
Mark
Founder
A veteran of the FX industry who developed brands such as Freshforex, TeleTrade, Binomo, and Admiral Markets.
Sergey
Project Architect
15+ years of experience in fintech project development.
IT director at an oil and gas company ranked among the world's Top 7.
Nikolay
Analytics Product Manager
Author of trading systems and analytical articles, 15+ years in trading. Worked at FTM, Investizo, Freshforex.
Current Team
Egor
Development Lead
A young and talented enthusiast who believed in our startup, brought it to release, and manages a team of 3 developers.
Margarita
Localization Manager
A specialist in product localization adaptation, who led projects at Freshforex, Paysafe, Netflix, and Amazon.
Slava
Partnership and Sales Manager
A Junior in the partnership program, but with experience launching the Dubai broker FixOne Global.
Hiring Needs
Hiring requirement: 25 people
Full list of employees in Annex 1.
Pre-money valuation = €8.5M
What makes up the current value of the company:
1
Developed Products and IP
  • Working AI platform generating 4-5M articles/month using 12+ technical analysis methods: €2.5M
  • Desktop application with MT5 integration: €800K
  • CMS and auxiliary products: €600K
Total development: €3.9M
2
Founder's Investments
  • Actual development costs since 2018: €500K
  • Time and expertise (6 years of development): €300K
Total founder's contribution: €800K
3
Team and Expertise
  • Assembled team of 10 experts: €400K
  • Accumulated expertise in the FX industry: €300K
Total human capital: €700K
4
Market Position and Customer Base
  • 5 active clients with confirmed demand: €200K
  • Unique market position with weaker competitor solutions: €500K
  • Access to an €18M SAM market: €300K
Total market assets: €1.0M
5
Future Potential
  • NPV of projected revenues (25% discount): €2.1M
Total €8.5M Pre-money valuation + €2M investment = €10.5M Post-money (19% for €2M)
Valuation Justification: 7 Factors
Why €8.5M pre-money is fair:
  1. Costs (Replacement Cost)
  • Over €500K+ of own funds already invested
  • Replicating the product, team, and infrastructure would cost at least as much and take years
  1. Market Multiples
  • Fintech+AI startups at late seed stage are typically valued at: €8–15M
  • Our valuation is at the lower end of the market = additional upside
  1. Traction & ARR Forecast
  • Projected ARR €3.24M by 2026
  • With 8–12× ARR multiples = €8–12M valuation is typical
  • Access to a €75.6M SAM market across B2B and B2C segments
  • Investor ROI: €14.1M by end of 5th year
4. Technology and IP
  • Unique Fintech+AI solution
  • Similar R&D in corporations costs millions
5. Expert Team
  • Experience in Fintech, Trading, AI development
  • Rebuilding would cost more than the entire €2M round
6. TAM–SAM–SOM Potential
  • Market €850M.+, even 1% niche = millions in revenue
  • Current €10.5M post-money valuation is highly conservative
7. Equity Structure
  • 19% for €2M = balanced distribution
  • Significant share for investor + team motivation for Series A, important to retain % for Series A.
Investor Returns
€2M
Investment
For 19% equity
2.5
Years
To Payback
€14M
Dividends
After 5 years
2026 Budget Summary
Let's calculate the total budget for all Annexes for Bondah for 2026, based on the provided data. I will convert everything to a single currency to get the total investment amount that needs to be raised.
€802K
Annual Salary Budget
€100K
Legal and Accounting
€420K
Marketing
€148K
Software and Servers
€120K
Employee Loyalty Program
Total Annual Budget 2026
€1,590,000
€802,000 + €100,000 + €420,000 + €148,000 + €120,000 = €1,590,000
Comment for the investor:
Approximately €1.590 million is required for the first year to cover all expenses for the team, marketing, infrastructure, legal support, and employee loyalty.
The remaining amount of €0.410 million EUR is allocated for 2027.
Thank you for your attention!
We await proposals and questions from investors at the following contacts:

Telegram: @sales_bondah
Email: investor@bondah.com